Branson pledges $3B to fight global warming

This is great news. Certainly going to take more initiatives of this size and name recognition to keep us going in the right direction.

Billionaire mogul says 100 percent of future proceeds from certain divisions of Virgin Group will go toward tackling problem.


NEW YORK (CNNMoney.com) -- Famed British billionaire and Virgin Group chairman Richard Branson announced Thursday he would earmark an estimated $3 billion over the next 10 years toward fighting global warming.
Making his announcement at a news conference at the Clinton Global Initiative in New York, Branson said all future proceeds from Virgin Group's train and airline businesses would go toward tackling the problem.